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Wednesday, December 24, 2008

EcoFont With Holes Saves On Ink

A marketing company has designed a new font that uses holes to save on ink. Wow. This is one of those ideas that is so simple, you wonder why no one ever thought of this before now.

In essence, the "Ecofont" has little holes in the letters. Spranq, the Utrecht-based marketing and communications company that designed the font, struck on a Swiss-cheese design after failures with earlier experiments using thin letters and partial letters — like the stripes of a zebra.

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