Pepsi Designs Million Dollar Logo
Pepsi's new logo series took 5 months to create at a cost of ~ $1 million, and the cost of replacing the logo worldwide on trucks, ads, etc could be several hundreds of millions...
Reminds me of the Obama symbol. I really like it though. It's like a smile, and it's slightly different on Pepsi, Diet Pepsi, and Pepsi Max products.
Hit the link below to read more... Thanks MoPo forum member Righteous.