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Men spend more time getting ready than women

On average men spend 81 minutes a day on personal grooming, including cleansing, toning and moisturising, shaving, styling hair and choosing clothes, the study found.

Women have their beauty regime down to a fine art and get hair, clothes and make-up done in just 75 minutes. The research, carried out for Travelodge, found that on an average morning men spend 23 minutes in the shower, compared to 22 minutes for women. Men then take 18 minutes on their shaving regime, compared to 14 minutes for women despite them having to trim legs, armpits and bikini line. Men take a minute longer – 10 minutes – on cleansing, toning and moisturising.


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